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	<title>How much success can you handle &#187; Internet Marketing</title>
	<atom:link href="http://www.macanderconsulting.com/malcolm/category/internet-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.macanderconsulting.com/malcolm</link>
	<description>An eye into the inner workings of a business.</description>
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		<title>What do you want to see?</title>
		<link>http://www.macanderconsulting.com/malcolm/2009/10/19/what-do-you-want-to-see/</link>
		<comments>http://www.macanderconsulting.com/malcolm/2009/10/19/what-do-you-want-to-see/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 11:16:08 +0000</pubDate>
		<dc:creator>malcolm</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Systems]]></category>
		<category><![CDATA[Web site development]]></category>

		<guid isPermaLink="false">http://www.macanderconsulting.com/malcolm/?p=114</guid>
		<description><![CDATA[I'm putting together a 6 page report for my information marketing campaign and this is your opportunity to get your questions answered.]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m putting together a 6 page report for my information marketing campaign and this is your opportunity to get your questions answered.</p>
<p>I&#8217;m planning on putting a bit of research into this 6 page report.  Chances are the subject is going to be something along the lines of</p>
<p>How to design an information marketing campaign in 7 steps.</p>
<p>6 steps to take before building your website</p>
<p>7 ways to profit from your web site while you are still constructing it</p>
<p>3 things you HAVE to know about managing your sites content</p>
<p>Which one of these do you want to see, or do you have something that you would like to see better?</p>
<br/><a href="http://www.socialmarker.com/?link=http://www.macanderconsulting.com/malcolm/2009/10/19/what-do-you-want-to-see/&title=What+do+you+want+to+see%3F&text=I%26%238217%3Bm+putting+together+a+6+page+report+for+my+information+marketing+campaign+and+this+is+your+opportunity+to+get+your+questions+answered.&tags=" target="_blank"><img src= "http://www.socialmarker.com/bookmark.gif" border="0" /></a><noscript><a href="http://www.socialmarker.com" >Social Bookmarking</a></noscript>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Adding SocialMarker (Social Bookmarking) to Your WordPress Site</title>
		<link>http://www.macanderconsulting.com/malcolm/2009/07/24/adding-social-bookmarking-to-wordpress/</link>
		<comments>http://www.macanderconsulting.com/malcolm/2009/07/24/adding-social-bookmarking-to-wordpress/#comments</comments>
		<pubDate>Fri, 24 Jul 2009 22:12:35 +0000</pubDate>
		<dc:creator>malcolm</dc:creator>
				<category><![CDATA[#30dc]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Thirty Day Challenge]]></category>
		<category><![CDATA[Web site development]]></category>
		<category><![CDATA[Word Press Administration]]></category>

		<guid isPermaLink="false">http://www.macanderconsulting.com/malcolm/?p=22</guid>
		<description><![CDATA[This site is the product of my wife&#8217;s business and the Thirty Day Challenge (also known in twitter-space as #30dc)  As such, part of the pre-season homework was to learn about Social Marker.  While I was at the Social Marker site, I noticed a section at the bottom of the page talking about code to [...]]]></description>
			<content:encoded><![CDATA[<p>This site is the product of my wife&#8217;s business and the <a href="http://thirtydaychallenge.com" target="_blank">Thirty Day Challenge</a> (also known in twitter-space as <a href="http://twitter.com/30dc">#30dc</a>)  As such, part of the pre-season homework was to learn about <a href="http://socialmarker.com/">Social Marker</a>. <img class="alignright size-full wp-image-64" title="SocialMarker Code for Blogs" src="http://www.macanderconsulting.com/malcolm/wp-content/uploads/2009/07/SocialMarker-Code-for-Blogs.jpg" alt="SocialMarker Code for Blogs" width="430" height="220" /> While I was at the Social Marker site, I noticed a section at the bottom of the page talking about code to add for your blog.  Since I had a wordpress account I decided to give it a shot and document my progress. This post will be about how to set that up in word press it assumes that you are logged in as the wordpress administrator.</p>
<p>Step One &#8211; Click &#8220;Plugins&#8221; on &#8220;Edit Post&#8221; Screen<img class="size-full wp-image-52 alignleft" title="Plugins Icon" src="http://www.macanderconsulting.com/malcolm/wp-content/uploads/2009/07/Plugins-Icon.jpg" alt="Plugins Icon" width="146" height="29" /></p>
<p>Step Two &#8211; Search for &#8220;socialmarker&#8221; and press &#8220;Install&#8221; (all the way over at the right)<img class="alignleft size-full wp-image-56" title="SocialMarker Plugin" src="http://www.macanderconsulting.com/malcolm/wp-content/uploads/2009/07/SocialMarker-Plugin2.jpg" alt="SocialMarker Plugin" width="844" height="250" /></p>
<p>Finally, Step Three &#8211; Wait till the install is done, and then click &#8220;Activate Plugin&#8221; (and yes, I did miss getting the screen shot of the confirmation screen between steps two and three)</p>
<p><img class="alignleft size-full wp-image-57" title="Activate SocialMarker" src="http://www.macanderconsulting.com/malcolm/wp-content/uploads/2009/07/Activate-SocialMarker.jpg" alt="Activate SocialMarker" width="739" height="198" /></p>
<p>Ta-da, you are now done.  You should now see the following icon at the bottom of all of your posts.</p>
<p><img class="alignleft size-full wp-image-60" title="SocialMarker Icon" src="http://www.macanderconsulting.com/malcolm/wp-content/uploads/2009/07/SocialMarker-Icon.jpg" alt="SocialMarker Icon" width="161" height="25" /></p>
<p>Now the tricky part is going to be figuring out how to get my screen shots to show up on the page the way I want them to.  Stay tuned.</p>
<br/><a href="http://www.socialmarker.com/?link=http://www.macanderconsulting.com/malcolm/2009/07/24/adding-social-bookmarking-to-wordpress/&title=Adding+SocialMarker+%28Social+Bookmarking%29+to+Your+WordPress+Site&text=This+site+is+the+product+of+my+wife%26%238217%3Bs+business+and+the+Thirty+Day+Challenge+%28also+known+in+twitter-space+as+%2330dc%29%26%23160%3B+As+such%2C+part+of+the+pre-season+homework+was+to+learn+about+Social...&tags=" target="_blank"><img src= "http://www.socialmarker.com/bookmark.gif" border="0" /></a><noscript><a href="http://www.socialmarker.com" >Social Bookmarking</a></noscript>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Add Google Analytics to your WordPress Site</title>
		<link>http://www.macanderconsulting.com/malcolm/2009/07/24/add-google-analytics-to-wordpress/</link>
		<comments>http://www.macanderconsulting.com/malcolm/2009/07/24/add-google-analytics-to-wordpress/#comments</comments>
		<pubDate>Fri, 24 Jul 2009 22:04:04 +0000</pubDate>
		<dc:creator>malcolm</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Web site development]]></category>
		<category><![CDATA[Word Press Administration]]></category>

		<guid isPermaLink="false">http://www.macanderconsulting.com/malcolm/?p=18</guid>
		<description><![CDATA[This was incredibly easy, and assumes that you have already set up Google Analytics for your site. 1) Log into word press as the admin. 2) Click on &#8220;Plugins&#8221; 3) Search for &#8220;Google Analytics for WordPress&#8221;, Click &#8220;Install&#8221; on this one: 4) Enter your Google Analytics &#8220;Web Property ID&#8221; in the top spot named &#8220;Analytics [...]]]></description>
			<content:encoded><![CDATA[<p>This was incredibly easy, and assumes that you have already set up Google Analytics for your site.</p>
<p>1) Log into word press as the admin.</p>
<p>2) Click on &#8220;Plugins&#8221;</p>
<p>3) Search for &#8220;Google Analytics for WordPress&#8221;, Click &#8220;Install&#8221; on this one:</p>
<p><img class="alignnone size-full wp-image-92" title="Google_Analytics_PlugIn_for_WordPress" src="http://www.macanderconsulting.com/malcolm/wp-content/uploads/2009/07/Google_Analytics_PlugIn_for_WordPress2.png" alt="Google_Analytics_PlugIn_for_WordPress" width="652" height="87" /></p>
<p>4) Enter your Google Analytics &#8220;Web Property ID&#8221; in the top spot named &#8220;Analytics Account ID&#8221; (should have the following format &#8220;UA-9999999-9&#8243;)</p>
<p><img class="alignnone size-full wp-image-86" title="Analytics_Account_ID_space" src="http://www.macanderconsulting.com/malcolm/wp-content/uploads/2009/07/Analytics_Account_ID_space.png" alt="Analytics_Account_ID_space" width="562" height="396" /></p>
<p>5) Click Update Setting &#8230;.. And, you&#8217;re done.</p>
<br/><a href="http://www.socialmarker.com/?link=http://www.macanderconsulting.com/malcolm/2009/07/24/add-google-analytics-to-wordpress/&title=Add+Google+Analytics+to+your+WordPress+Site&text=This+was+incredibly+easy%2C+and+assumes+that+you+have+already+set+up+Google+Analytics+for+your+site.+1%29+Log+into+word+press+as+the+admin.&tags=google+analytics" target="_blank"><img src= "http://www.socialmarker.com/bookmark.gif" border="0" /></a><noscript><a href="http://www.socialmarker.com" >Social Bookmarking</a></noscript>]]></content:encoded>
			<wfw:commentRss>http://www.macanderconsulting.com/malcolm/2009/07/24/add-google-analytics-to-wordpress/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Things to do soonest, and the reasons why</title>
		<link>http://www.macanderconsulting.com/malcolm/2009/07/21/things-to-do-and-why/</link>
		<comments>http://www.macanderconsulting.com/malcolm/2009/07/21/things-to-do-and-why/#comments</comments>
		<pubDate>Wed, 22 Jul 2009 04:24:02 +0000</pubDate>
		<dc:creator>malcolm</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Web site development]]></category>

		<guid isPermaLink="false">http://www.macanderconsulting.com/malcolm/?p=9</guid>
		<description><![CDATA[One of the points of this blog is to provide a trail for other people to follow.   Below are a list of things that really need to get done. What may not be obvious is the why behind the tasks. Add Google Analytics to site Saying that Google Analytics is an amazing product is to [...]]]></description>
			<content:encoded><![CDATA[<p>One of the points of this blog is to provide a trail for other people to follow.   Below are a list of things that really need to get done. What may not be obvious is the why behind the tasks.</p>
<p><strong>Add Google Analytics to site</strong></p>
<p>Saying that Google Analytics is an amazing product is to under utilize the word amazing.  I was first introduced to Google  Analytics a couple of weeks ago in the <a href="http://thirtydaychallenge.com" target="_blank">Thirty Day Challenge</a>.  If you are doing anything on the internet, you HAVE to know how much traffic you are getting and where it is coming from.  Google  Analytics provides that information. [Edit:  Adding Google Analytics was a snap and this was completed about 20 minutes later after the initial post]</p>
<p><strong>Add sign up / sign in page for registered users</strong></p>
<p>We are going to need users.  Clients, customers, contributors, friends, relatives, the list goes on, and we&#8217;re going to need a place for them to get together and mingle.  We&#8217;re also going to need contact info from them to keep them up to date on what is going on here at the site.  Or at least keep the one&#8217;s that want to be kept up to date, up to date.</p>
<p><strong>Find out if there is a face book &#8211; word press linking app</strong></p>
<p>There has got to be a way that my face book entries and my tweets can be reflected on this site.  Now the question is &#8220;how?&#8221;</p>
<p><strong>Install a shopping cart and use it for free stuff to get the gears moving</strong></p>
<p>We&#8217;re going to need a shopping cart sooner or later, and by managing free stuff with it, all the sand can be worked from the gears before we ever try to run a single red cent through the machinery.</p>
<br/><a href="http://www.socialmarker.com/?link=http://www.macanderconsulting.com/malcolm/2009/07/21/things-to-do-and-why/&title=Things+to+do+soonest%2C+and+the+reasons+why&text=One+of+the+points+of+this+blog+is+to+provide+a+trail+for+other+people+to+follow.%26%23160%3B%26%23160%3B+Below+are+a+list+of+things+that+really+need+to+get+done.&tags=going%2C+analytics" target="_blank"><img src= "http://www.socialmarker.com/bookmark.gif" border="0" /></a><noscript><a href="http://www.socialmarker.com" >Social Bookmarking</a></noscript>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>There comes a time for a company web site</title>
		<link>http://www.macanderconsulting.com/malcolm/2009/07/05/there-comes-a-time-for-a-company-web-site/</link>
		<comments>http://www.macanderconsulting.com/malcolm/2009/07/05/there-comes-a-time-for-a-company-web-site/#comments</comments>
		<pubDate>Sun, 05 Jul 2009 22:42:52 +0000</pubDate>
		<dc:creator>malcolm</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Web site development]]></category>

		<guid isPermaLink="false">http://www.macanderconsulting.com/malcolm/?p=3</guid>
		<description><![CDATA[There comes a time that your new business needs a web site. The question becomes, how are you going to start. As the weeks go on, I will be keeping this blog updated with our progress. Social Bookmarking]]></description>
			<content:encoded><![CDATA[<p>There comes a time that your new business needs a web site. The question becomes, how are you going to start. As the weeks go on, I will be keeping this blog updated with our progress.</p>
<br/><a href="http://www.socialmarker.com/?link=http://www.macanderconsulting.com/malcolm/2009/07/05/there-comes-a-time-for-a-company-web-site/&title=There+comes+a+time+for+a+company+web+site&text=There+comes+a+time+that+your+new+business+needs+a+web+site.+The+question+becomes%2C+how+are+you+going+to+start.+As+the+weeks+go+on%2C+I+will+be+keeping+this+blog+updated+with+our+progress.&tags=" target="_blank"><img src= "http://www.socialmarker.com/bookmark.gif" border="0" /></a><noscript><a href="http://www.socialmarker.com" >Social Bookmarking</a></noscript>]]></content:encoded>
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